An events platform or a ticketing site
Both take bookings. They differ in whose name is on it, who keeps the people and whether it shows other people’s events too.
| The question | A ticketing site | Your own events platform |
|---|---|---|
| Whose name is on it | The ticketing site’s, with your event inside it | Yours: your name, colours and address |
| Other people’s events | Your events only | Your events and, if you want, the area’s or your members’ |
| Where ticket money goes | Usually through the ticketing site, then to you | Straight to your own account, with card payments by Stripe |
| Fees | Usually a fee per ticket; check their current price page | A platform fee by proposal; who pays for what is your call |
| The guest list | Yours to download, held under their terms | Yours, on your platform, to take or delete |
| Being found | Some ticketing sites bring their own audience | Your own audience and your partners’, plus the network |
| Setting up | Minutes for one event | A few weeks for a platform, then minutes per event |
Fair to say
When a ticketing site is the better choice
You run one event, once, and want it on sale today.
You want the ticketing site’s own audience to find you.
You do not need your own name on it.
Moving over
What happens to what you have
- List events with a link to where tickets are already sold, then move bookings over when you are ready.
- Past bookings stay where they are; export them first.
What people ask
Yes. An event can be listed with a link to where its tickets are sold.