Event ROI calculator
Put in what an event cost and what it brought, as you count it. It works out the return for each pound spent, from your own figures only.
Free to use, no sign-in. Nothing you type is sent or kept.
How it works
The sums, in words
The value is the members or customers it brought times what each is worth to you. You decide what counts and what it is worth.
The return is that value divided by what the event cost: what came back for each pound spent, as you define it.
Cost per person and per meeting share the cost out. It is arithmetic on your own figures, never a forecast, and no return is promised.
The guide
How to get sponsors for a business event
Know who comes and why, offer a sponsor something they can see the value of (being in the room, a short slot, their name where your guests look), set a price from your own costs, and afterwards tell them plainly who came. Start with businesses that already serve your audience.
Read the guide